mia malone.

work

about

Role: brand identity, UI design, social media management

Project: Branding, Digital Media Planning & Strategy 

Your Home is Where
Our Heart  is


With unparalleled industry knowledge, experience, and local expertise, we're the Nashville Real Estate experts you've been looking for






Find Your Nashville Dream Home!


It can be difficult to make decisions about your next move - weighing market stability, where to purchase, how to get the most out of your investment. That's where we come in! Our goal is to help you make good decisions & guide you through this ever-changing market





Social Media Mangement 



As social media manager and primary content creator for the local Nashville real estate company,  I was tasked with refining the company’s brand image on social platforms and boosting their engagement. In simplifying their color palette and fonts, my goal was to better present their sophisticated, yet familiar brand. I wanted the company’s commitment and dedication to its clients to shine.

Selected posts from Instagram and Facebook accounts. The media strategy implemented features weekly agent highlights, open house notifications, and educational materials for buyers/sellers in the area. Resulted in a   >300%  account engagement.

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Partnership with
Lighting 100


As heard by listeners across Middle TN, 
I focused these graphics on promoting their 
scheduled air-time and their expertise in property 
management services throughout the campaign.






Updated Brand Guidelines & Marketing Materials











Find Your Nashville Dream Home with PPP&D










Pinnacle Point Properties & Development LLC Branding & Media
Copyright © 2025 Mia Malone Smitherman
January 2025 (Branding), 2022-2023 (Media & Strategy 












©2025




last updated decemeber 2024